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Christmas 2011 deadlines
9 november 2010
You know it's nearly Christmas when the television broadcasters release the scheduling and material deadlines the holiday period. As is now traditional these deadlines apply to all New Zealand television networks.
Transmission during week commencing... |
Instructions |
CAB approved material |
Sunday 11 Dec 2011 |
Weds 7 Dec 2011 |
4pm Weds 7 Dec 2011 |
Sunday 18 Dec 2011 |
Weds 7 Dec 2011 |
12pm Weds 14 Dec 2011 |
Sunday 25 Dec 2011 |
Weds 14 Dec 2011 |
4pm Monday 19 Dec 2011 |
Sunday 1 Jan 2012 |
Weds 14 Dec 2011 |
5pm Monday 19 Dec 2011 |
CAB will be closing at 1pm on Friday 23 December and will not open again until Wednesday 4 January 2012.
If you cannot meet these deadlines you need to contact the stations, and CAB, well in advance to make alternative arrangements.
Happy Christmas from all of us! (just in case we don't get a chance to say so later on).
CAB fees to increaSE
18 mAY 2011
Please note that from 1 August we will be increasing the fees we charge to approve and classify television commercials for broadcast in New Zealand.
This increase is an adjustment for the five and a half years of inflation since the previous change to our standard pricelist in January 2006.
Our new fees are as follows:
| Service | Charge |
|---|---|
| Concept & script advice | No charge |
| Food or beverage product pre-approval for CF classification | No charge |
| Approval of an original commercial | $120 |
| Approval of a revision or cutdown to an existing commercial | $60 |
| Approval of a minor revision to an existing commercial | $30 |
| Approval of an infomercial (>5 minutes) | $260 |
| Renewal of a previously approved commercial | No charge |
| Technical correction or rekey | No charge |
- All prices are in New Zealand Dollars and exclude GST.
- Minor revisions are limited to a change to dealer, store or location end tags, price and logo updates and single line super amendments. All other changes are billed as Revisions.
- Commercials over 5 minutes in duration are considered infomercials.
- Approval is valid for 2 years from the date of the invoice.
- Advice services are indicative only; they do not constitute an approval of the finished commercial. Approval and classification will only be given to a completed commercial.
- CAB reserves the right to charge penalty fees at twice the above rates if the advertisement is submitted later than 12pm one working day prior to the first day of broadcast.
- All invoices must be settled no later than the 20th day of the month following the invoice date. Payment in advance may be required for new customers or customers with a poor credit record.
How to have a happy Christmas
21 October 2010
In what is becoming a Christmas tradition New Zealand's television broadcasters have again agreed to coordinate their scheduling and material deadlines for the Christmas period.
Transmission during week commencing... |
Instructions |
CAB approved material |
Sunday 12 Dec 2010 |
Weds 8 Dec 2010 |
5pm Weds 8 Dec 2010 |
Sunday 19 Dec 2010 |
Weds 8 Dec 2010 |
12pm Weds 15 Dec 2010 |
Sunday 26 Dec 2010 |
Weds 15 Dec 2010 |
5pm Monday 20 Dec 2010 |
Sunday 2 Jan 2011 |
Weds 15 Dec 2010 |
5pm Monday 20 Dec 2010 |
CAB will be closing at 1pm on Friday 24 December and will not open again until Wednesday 5 January 2011.
If you cannot meet these deadlines you need to contact the stations, and CAB, well in advance to make alternative arrangements.
q2 2010 data
11 August 2010
CAB's approvals data for Q2 2010 suggests that the much heralded 'economic recovery' might just be running out of puff.
During the quarter CAB approved 3,254 commercials. This was 4.2% (131) more than were approved during the same period in 2009 but still 7.5% down from pre-crash high of 2008.
Click here to view Q2 data presentation.
By comparison, in the first three months of this year our approvals were 11.1% up on the 2009 numbers and within 3% of the 2008 results.
you said what!?!
19 April 2010
The Broadcasting Standards Authority (BSA), the government entity responsible for policing radio and television programming, has released their latest study into the offensiveness of swear words.
Since 1999 the BSA has been asking the general public whether they feel certain words are acceptable or unacceptable during an 8.30pm television drama. Click here to view the 2010 results.
A comparison with previous studies show a clear decline in the offensiveness of swearing in television programming.
A word of warning
In CAB's experience the public's growing acceptance of swearing in a television drama does not translate to acceptance of swearing in television commercials.